Jesse Huang, VP of Sales
Electric vehicles (EVs) are set to power the future of the automotive industry. As the nascent EV market is poised to surge ahead, the rapid development of EV supply equipment demands innovative high speed charging solutions. This compels the need for a sound technology foundation with future-ready integration, design, and manufacturing processes in place.
SINBON Electronics with its high-tech R&D, strategic designing, in-house manufacturing, and product validation capabilities caters to customers’ diverse charging cable requirements in the EV space. The Taiwan-based company is a leading solution provider of state-of-the-art peripheral electronic components and cable assemblies across automotive, industrial control, medical, IT, and consumer electronics industries. Since 1989, its industrial business unit has provided bespoke cable integration, design, and manufacturing services on the strength of its electrical and mechanical engineering experts. “We are addressing various industrial needs of today, not by just fulfilling our customers’ specifications, but by transforming their initial product ideas into high-quality, highly-efficient products,” says Jesse Huang, VP of Sales, SINBON.
The company’s comprehensive spectrum of products includes AC/DC charging cables and sockets, vehicle inlets, charging stations, high-frequency transmission cables, oxygen sensor cables, antenna cables, and LiDAR automobile cables. SINBON manufactures soft-wired charging cables that are easy to bend, safe, durable, with patented molding, and customized as per European, American, and Chinese standards. Its custom-built charging stations have distinct features, including wireless transmission, strong electromagnetic compatibility, LED indicators, and energy saving modes.
They are also highly protected against leakages, lightning, short circuits, and communication faults.
Being a value-added service provider of custom cable assembly manufacturing, SINBON delivers best-in-class engineering with its design-for-service (DFS) strategy. The firm’s industry specific engineers take the product from initial design concept to engineering validation testing (EVT), design validation testing (DVT), and production validation testing (PVT) stages. They process individual orders faster and accelerate order-to-delivery timelines for a high production experience for products large and small.
SINBON’s value-added services do not stop there. It maintains high-quality service and flexibility to exceed customer needs and reduce design and development costs. The highlights of SINBON’s value proposition are its engineers and associates, providing immediate customer service and technical support throughout the entire manufacturing process, which ensures a stable supply of charging solutions. The passionate and dedicated SINBON engineers are instrumental in transforming the company from a component manufacturer to a solution provider, and ultimately, into a trusted partner.
SINBON has a long line of successful collaborations with internationally renowned automobile brands. A leading EV charging station provider in the U.S. faced difficulties in designing standard charging guns. Upon receiving the prototype design, SINBON engineers brainstormed to analyze the product’s pain points. They came up with a better design and provided various design proposals to the customer. The client has since become their leading customer, with SINBON manufacturing 90-percent of their charging equipment.
We are addressing various industrial needs of today, not by just fulfilling our customers’ specifications, but by transforming their initial product ideas into high-quality, highly efficient products
In another instance, a warehouse robotics company approached SINBON to customize a high-current, high speed charger for charging robots. They required the product to have 120 cycle times and contact resistance lesser than 0.4 milliohms. Despite having challenging design requirements, SINBON’s electrical and mechanical engineers collaboratively achieved the near-to-impossible mission.
Scripting many such success stories, SINBON will continue to address its customers’ real-time charging needs and exceed their expectations. “With all-encompassing industry-specific knowledge, we are marching ahead in providing a flawless experience for customers across all touch points,” states Huang.